Yeah, so we tackled a project for 3M Scotch-Brite that had us shooting different models of dish sponges in various kitchen cleaning scenarios. We went all out, scaling up the whole world 1:10 and making the sink the size of a bathtub. Fridge half the size of the studio, tiny fridge magnets now big like a real kid. Fake dirt made from gel exploding and flying everywhere. It was a blast designing these US kitchens and thinking about all the little details that had to be brought to life in upscale. That's how we do it!

­­^Client3M Scotchbrite ^DirectorMartin Krejčí ^DoPŠtěpán Kučera ^ProductionRuffian