The challenge was figuring out how to squeeze four different scripts for four different soda flavors into one single location, but we found it. We finally found a project that wasn’t afraid of a little color, or a lot of it. So I went all in on the weirdness—clashing wallpapers and furniture so tacky it actually starts looking high-fashion if you stare at it long enough. But honestly? The highlight of my entire month was spending a full week beforehand just obsessing over the mechanics of self-rotating nipple pasties. It’s loud, it’s abstract, and it’s probably the most fun I’ve had making something look intentionally "wrong" until it felt exactly right.
Client Rubicon Agency Lucky Generals Director Perlorian Brothers DoP Manel Ruiz Production designer Vojtěch Kálecký Production MJZ UK Service production Unit+Sofa