Alright, here’s the McValue deal. Shot in Prague with the badass directing duo-slash-real-life couple WATTS. The big question? Where else can you eat a burger? So naturally, we built twelve different worlds – six on stage, six virtually in front of an LED volume. And because we don’t do things halfway, we said screw it, let’s build a full-on McDonald’s restaurant too. It was wild, but with an all-star crew – Rina, Veronika, and the unstoppable Paz – we pulled it off smooth. Then we wrapped it up the only way that made sense: with a dance. 

­­^Client McDonald's ^Director WATTS ^DoP Rina Yang ^Agency Wieden+Kennedy ^Production Stink LA ^{Service production} Stink CZ